Instagram – Your Practice Needs It.
What is Instagram? Is it better than Facebook for vet practices? How to post, how to build an audience and the big 4 reasons you need an Insta account and need it now.
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Can your clients trust you with their data?
Not, I hasten to add, that you would deliberately misuse it – you wouldn’t sell their details, or pass them on without consent, would you? However, your practice database is worth a fortune in the wrong hands – and that means that there are people out there who would put a lot of time and effort into stealing it – and that is something you need to care about – for moral, professional and legal reasons.
Best UK Vet Awards 2017 – the Results are In!
Most of our readers will probably be aware of the Best UK Vets Awards which we sponsor, but for those who don’t, it’s a reflection of our commitment to genuine, client-led reviews. On the websites VetHelpDirect.com and Any-UK-Vet.co.uk, clients can leave reviews of their practice. They are invited to leave a star-review (one star for abysmal, five for excellent), plus any comments about that practice.
On 10th of February we then count up all the four and five-star reviews, and the practice with the most is declared the winner. They receive free publicity from us (like this blog, among other things!), a series of press releases, and an awards ceremony & after-party for their clients, PR materials, a trophy, certificate, banner…the list goes on!
This year, the winner is…
How Often Should You Rebuild Your Website?
Your website is a reflection of you, your team and your whole practice. It is often where potential clients will get their first impression of you and, if it’s not good, you might not get another chance to impress them. So…Do You Need a New Website?
Which Social Media Tools Work Best for Veterinary Practices?
Veterinary practices are not like every other ‘small business’ or ‘local business’ out there, you guys are special. And therefore you should be concentrating on social media platforms that work best for YOU! Here’s a list of the top social media platforms out there and how well we think they work as tools for your vet practice.
Looking for a New Website? Questions to Ask…
If you were looking for a new dentist, or car, or choosing a hotel would you turn up blindly at the door, with your fingers crossed? Or would you search online first?
You’re not alone, the vast majority of people now do their research online before committing to a new product or service and a new vet is no exception. Read which questions to ask a web developer…
Email Marketing Tips and Tricks
Do you use email as part of you marketing strategy yet? It is still one of the most effective and yet least utilised marketing methods for veterinary practices.
Respond and Engage – it’s a Facebook Must!
Your Facebook page should be full of comments, likes, photos and questions from your fans.
This engagement is not a ‘nice-to-have’…
This engagement is hugely valuable and an opportunity for you to turn real people into paying clients. Here’s how:
A Guide to the New Facebook Layout
Have you noticed a big change to your Facebook page’s layout? Facebook have redesigned their business pages (profiles still appear the same) and we’ve written this post to talk you through the new design – and how to make the most of it.
An Important Change from Google
It might not seem that long ago that when you typed “vets in [your location]” into Google the results would include lots of ‘places’ listed alongside a map. We refer to this as a ‘pack’…
